Posted by Jaz |

You see, I used to have a list of 40,000… big right? But I ran into some unscrupulous people, this list was taken over by my dishonest business partners.
I know it is bad, but not bad enough to get me down as I have been rebuilding my list for the last three months and I currently have about 8000 subscribers.
To be honest, I’m happy to say that this new list is much more powerful and responsive compared to my previous one which took me two years to build. People opt in because I add value to whatever they are doing and I provide solutions and strategies that they need to take their business to the next level.
Every email I send, I make money and it is not at their expense, they are happy to pay me because what I give far exceeds the value of what they are paying for - a perfect win-win situation, I must say!
Here’s another reason why my subscribers love me… it is because I entertain them. I mean, c’mon! All work and no play make Jaz a boring guy, right?
If you want your list to keep coming back and buying from you over and over again, make sure you entertain and have lots of fun! The more they can see your ‘other’ side. The more they will know and trust you. It’s all about being human and relating to your people. As much as they admire your marketing abilities, they would love to see your human side and they will identify with your business offers as well.
Make no mistake about this - your mailing list is not a slot machine where you copy and paste promotional emails and hopes that money comes out of it. There is a REAL person sitting on the other side. How would you feel if you received a bunch of cut and paste emails all day? You will unsubscribe in a second so don’t spoil the beautiful relationship you have with your people.
So if you really wanna score it big with your subscribers, always make sure that you keep in touch with them regularly.
Give lots and lots and LOTS of value to your subscribers. Give them free gifts, useful tips; recommend good products etc… your people will LOVE you.
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