Offline - Internet Network Marketing Money Nugget 9

Posted by jaz
October 17, 2007

Don’t just think ‘online’ because it’s an online business… you can also use offline promotional tactics to drive super qualified visitors to your website.

It seems natural to think online when you’ve got an online business, but using offline promotional methods is one of the easiest ways to drive traffic to your website.

This is because you get to reach your immediate market locally instead of struggling to find them by the internet.

Think of it this way… even if you’re selling an info product online, there’ll always be a market for it in your own town.

You should advertise offline and point out that you’re locally based and this increases trust, belief and credibility, bringing you super qualified prospects.

Here’re some offline advertising methods. And contrary to popular belief, they’re not necessarily more expensive than online methods; some are really cheap and produces higher ROI if used correctly:

Flyers

Bumper stickers

T-shirts

Business Cards

Brochures

Newspaper classifieds

Local newscast segments

Joint ventures with local businesses

Public television and radio sponsorship

Charity sponsorships

Billboards etc.

(I’ll be covering more offline advertising at a later time.)